Make sure tracking is set up for transparent reporting for team and clients
Creating compelling ad copy and directing the creation of display ads
Managing campaign expenses, staying on budget, and estimating monthly costs
Analyzing performance and implementing appropriate action plans to achieve target metrics
Calculating and proving ROI for your clients
Implementing and verifying goal tracking
Producing reports that assess performance, pinpoint issues and identify new opportunities
Keeping abreast of PPC and SEM trends
Providing feedback and insight to fellow team members
Must have at least 3+ years of recent experience managing Google Ads campaigns (preferably in an agency environment)
Building and running both lead gen and shopping campaigns
Proficiency in keyword analysis, conversion analysis, and landing page analysis
Experience in data analysis and reporting
Working knowledge of analytics tools (Google Analytics)
Sound communication and facilitation skills to manage projects and positively influence collaborators
Strong sense of ownership, drive and urgency
Google Ads Certification
Experience utilizing Google Tag Manager
Familiarity with multiple marketing platforms such as Facebook, Instagram and Bing
Google Analytics Certification
Working knowledge of WordPress and Shopify
Basic understanding of HTML & CSS
What Our Clients Say About Us
We have been with The AD firm for 3 years and it is fair to say that our business has tripled. We receive up to five new calls a day, and while it’s up to us to convert these calls to paying clients, it sure helps to…
Founder of Aura Fire Safety
We have been able to reach the first page of search results after The Ad Firm took over our SEO needs. Kevin was extremely helpful and dedicated concerning the work we had to do. He really listened to us, paid attention to the little details, and gave us a list of very transparent prices. We’re very grateful for all of your hard work and the results we received from it!
Your company was able to make some negative content online virtually disappear, and your new content really fits what we would like to show the public. Your close attention to detail has also improved how our company is now perceived by the clients that matter the most. You were a pleasure to work on every aspect of the project, and we will definitely be calling for your services again!
The Ad Firm-you have been an absolute godsend to us! Ari was a huge help and got back to us quickly every time. Kevin listened to our questions patiently and helped us design the right campaign. It’s not often that you experience such great customer service! We can’t say thanks enough!
We needed to stop and take a moment to tell your Carlsbad staff how very grateful we are for your assistance. Not only were your employees as helpful as possible, but they also were there for us every step of the way. Ari walked us through their process from start to finish. We’re thrilled to report that our website is getting the traffic it had been lacking for months now. It’s great to see just how quickly our revenue started to increase after we worked with The Ad Firm.
Your company has done remarkable work on our website! The Ad Firm has really delivered on every promise that they have made. From designs on our website to a unique search engine optimization campaign that includes our business has never been better. We’ll definitely use your services from now on! Thank you so much for all of your hard work!
Our small coffee shop is located near Irvine. We needed to find a way to increase our exposure and start bringing in sales. However, none of us are good at building websites, let alone trying to advertise one. We went with The Ad Firm after reading a number of excellent reviews about them. A lot of our customers are telling us that they found us online, so we know that your search engine campaign is working. We just can’t thank you enough!
Rudi Adrian Alvarado
I just need to take this opportunity to thank all of the hard work you did for our company in Carlsbad. We needed to implement a pay per click marketing campaign in order to start generating income. We also wanted to target the right people. Finding a marketing company that offers transparent pricing wasn’t at all easy but The Ad Firm made that happen. We saw other reviews from happy customers and are so thrilled we gave you a shot. We are already seeing revenue from your PPC campaign!!
Thank you for the great customer service! We worked with Kevin and are already thrilled with the great results we are getting from his work. After designing and launching our website, it was pretty obvious that we needed to hire a qualified SEO company to take care of the promotion portion every company needs. Every single time we had an issue or question Kevin was there to answer it quickly. Thanks again!
I can confidently say that I am a very happy client of The Ad Firm!. I’ve wasted so much on unreliable search engine companies within the past five years. I could not be any happier than I am right now. We are getting thousands of unique visitors a day now since we signed on with your company, an increase that is making us a lot more in revenue. Your company is worth every penny!
I narrowed it down but finally decided on The Ad Firm. I really love the fact that you offer so many different SEO options, especially PPC marketing. We have been looking for a way to make an income off of our website quickly, and PPC is the best way to go for sure. Your attention to detail and super-fast response time made it so easy for us. I know I will be coming back to your company for marketing needs. Thanks so much!!
Our small business in Irvine had been struggling during the pandemic, so we took the advice of another business owner and looked your company up. The Ad Firm, you are without a doubt a lifesaver! Our sales and revenue are climbing like nobody’s business now! We know we have The Ad Firm to thank for that, and we are really grateful.
From now on I’m definitely choosing you guys for any website needs! We looked for the best SEM marketing company in the area, and we were really happy that another business owner recommended your company. We noticed that our website wasn’t getting the traffic we were hoping for, so we decided to speak with your company. Ari was the absolute best at what she does! Thank you so much for all of your help!
My company in Irvine needed help with wordpress. Your business popped up in the search engine when I searched “WordPress Optimization,” and it was great to see so many positive reviews about your company. I spoke with Kevin, who was so pleasant and helpful with all of my questions! Thanks again for exceptional web service and even better customer service!!
We worked with Kevin from The Ad Firm for our website as we are ready to open our business in a month or so, and Kevin knew exactly what he was doing when it came to getting started. He even helped us create the perfect tagline for our brand when we were having trouble coming up with the right one. Thank you so much for your help! We’ll be ready to pass on your name to others.
Our company in Irvine is thrilled by the services we received from the staff at The Ad Firm. We spoke with Kevin and Ari about our web development needs, and they were more than willing to help us with our many questions and concerns. A+ service from beginning to middle to end! Anyone that has website needs will do well to look up The Ad Firm. We are thrilled that we did.
The Ad Firm helped quadruple our visitors after signing on as our internet marketing company. Ari worked with us every single step of the way. She showed us areas that could be improved, gave us creative content to work with, and explained the way SEO works. We loved working with her, and she was always available to answer any question that we had. We can’t say thank you enough! Whenever we need more help in the future, your company will be the one that we turn to immediately.
We were thrilled with the amazing customer service we received when we needed a new website for our business!! We had been dealing with a company that was terrible at communicating with us on what was being done so we were happy at their fast response time. They understood exactly what we were looking for in a website from the start. Positive experience all around!
We are a small business just a few miles outside of Irvine, and we were very in need of a company that could help us with WordPress. It’s amazing how much faster it has been and how well it has been performing since your company took over. We loved how much you cared about the results we were given, and we want you to know that your staff was an absolute pleasure to work with. Thank you!
The Ad Firm helped us tremendously when we needed help promoting our website. We quickly realized how amazing they are as an SEO company as they offer a comprehensive selection of services that are already getting our website the traffic we wanted. As a new business, we couldn’t be happier with the results we got from your company.
We’re a local services company and have been working with these guys for a few months now. I previously worked with 2 other SEO companies and was always underwhelmed by the lack of communication and performance. The guys at The Ad Firm absolutely rock – they know exactly what they’re doing, and my rankings have never been better. If I ever have questions about marketing in general, not just SEO, Kevin hops on a call with me and talks me through my strategy….it feels like a partnership. Very happy with their service, probably one of the top Orange County SEO companies.
SEO and PPC services are on point! They’re also very transparent with their services and are not contract based like a lot of other companies.
Improved my rankings from page 2 to page one. Faster results than other seo companies in Orange County. Thanks Kevin and Meghan for your expertise!
I’ve worked with several SEO companies and never got the results I wanted. The Ad Firm came up with ideas that the other companies never even brought up. I was so excited to start working with them and see my company grow!
I am super pleased with the work they are doing with us. The new site looks great and traffic has steady increased. The team is great to work with and very knowledgeable. Keep up the good work!
Top Ranking on Google Page 1 in a short period of time-Strongly Recommend The Ad Firm
We were searching for a trusted SEO and website design company in Irvine and we are sure glad we found the team at Irvine SEO Company. SEO professionals got our new website on the first page of Google in a very short period of time. We recommend them for all of your online marketing needs.
We are so very happy with the SEO & Web Design services The Ad Firm. Best SEO Worldwide has done for our Ecommerce business. We are able to effectively track our conversions and have increased our Organic rankings and with a quick R.O.I. We highly recommend them for all of your digital marketing agency needs.
Thank you so very much Meghan and the team know their stuff and they’ve been a big help in getting me ranked. Awesome service!
Best SEO company we have worked with locally. We went through 3 other companies in Irvine before finding Kevin and his team of experts. We are seeing an ROI finally!
So happy we found Meghan and the rest of her team. Her communication is always on point and they continue to hit our goals month over month. I can’t say enough great things about The Ad Firm.
Result-oriented work, this marketing agency is great at what they do. We’re incredibly happy!
PPC has helped us grow fast in a specialized market. Sharp marketers and communicators this agency is a pleasure to work with.
A lot of positive results have come from our SEO with The Ad Firm. We’ve made the first page for a lot of blog posts. It’s impressive. Thank you guys!
From web design to PPC, this marketing agency has helped our web pages work and produce sales. You won’t be disappointed.
So grateful we found these guys, we’ve seen excellent results with their SEO services across many types of customers for our company.
PPC is a no brainer if you’re in a competitive market. I recommend this company 100%, they’re PPC experts and pleasant to work with.
Other agencies do not breakdown expenses. The Ad Firm is transparent, thorough, and extremely communicative about every SEO strategy thus far.
After a year of working with The Ad Firm, our ROI has been exceeded and then some. We’ve passed over a 25% increase in sales just recently. Thanks!
Our industry is saturated with competitors, we’ve gone through various PPC agencies. This agency’s professional and aggressive attitude is refreshing, and most importantly, the results are already bringing us 2x the number of monthly customers in less than a month.
Excellent turnaround time. They stay on top of the design and provide valuable feedback.
Meghan, Ari and the developer were great to work with. All were on top of the project, responded very promptly, and very knowledgeable. The work was done very well and everything worked perfectly. Thanks!
Working with the AdFirm has been a wonderful experience. Their customer service is top notch and market knowledge is outstanding.
Great customer service skills. Everyone is very friendly and easy to partner with.
Working with The Ad Firm has been great to work with- increased our visibility, traffic, & sales online immensely. Their team has done everything from designing and building our eCommerce web site to managing all of the incoming phone call tracking & web visits. The Ad Firm is always on the spot when we need them and have made several tweaks to our online campaign that have reaped huge dividends- Couldn’t or wouldn’t recommend anyone we deal with more.
They do their best to follow through even when things get tough and situations get sticky we always seem to find a way to work it out and move forward so far so good
I recommend this digital marketing agency consistently to friends and family who own a business. It’s apparent The Ad Firm loves what they do and, more importantly, are experts in the SEO/PPC space. From quarterly content strategies to web design to short sales campaigns, they’ve met all our demands and exceed expectations.
The Ad Firm delivers. We’ve advertised with them for 5+ years and continually see results. It’s a pleasure to work with the lead of their team Meghan and owner Kevin.
Meghan and Kevin are fantastic! Their PPC knowledge is vast. I’ve had to ask for specialized paid search nuances due to my industry – they were practically one step ahead each time. Having worked with several past agencies, I recommend The Ad Firm hands down.
Are You the Right Fit For This Job? Submit a Resume Now!
PPC Google Ads Manager
Job Description: We are looking for a seasoned Google Ads expert to independently manage, create, optimize client campaigns for both B2B and B2C clients.
The focus of our retainers will require you to be familiar with the full suite of ads campaigns that Google Ads offers. Your goal will be to ensure our campaigns are generating the highest possible return on investment for clients while supporting an agency’s overall goals to make client successful.
Who we are: full service digital marketing agency in Carlsbad, CA. We are passionate about working with purpose-driven companies.
Why you want to work here: We are passionate about using business as a force for good and we come to work every day with the intent to create positive change in our industry and in the lives of those around us. We’re committed to investing in our team and supporting their personal and professional development.
See Why We've Been Ranked Best Internet Marketing Company in Santa Ana 5 Years in a Row