Kevin Heimlich
My responsibility at The Ad Firm is to establish good relationships with potential clients and determine whether they are a good fit for our services. Being that The Ad Firm is a well sought out boutique agency, who we work with is extremely exclusive. I vet all of our potential clients and hand-select the ones I believe in and who will have a beneficial relationship- we invest in our clients, which is why it’s common to have clients for several years, not months. My favorite part about owning this agency is that I can choose to only work with the companies that I know will be a win/win situation for them and us.
What I like most about my role
What I enjoy most about my position is that I get to come to work every day and look forward to it. It is not common for business owners to work with a passionate staff genuinely happy with their company. I get inspired every day to see how much the team cares about our client’s success and their dedication to developing new skills to grow their careers.
Past Work Experience
Hobbies outside work
Articles Written by Kevin Heimlich
Advanced Internal Linking Tactics to Deepen Local Topical Relevance
Local search rankings depend on more than just backlinks and on-page optimization. Internal linking architecture determines how search engines interpret your site’s topical authority within specific geographic markets. Strategic internal links create semantic connections between
Is Your Site Showing Up in AI Overviews? Here’s How to Find Out
Google’s AI-generated search summaries now appear for nearly half of all queries, fundamentally changing how users discover content and measure search visibility. Generative engine optimization has become essential for tracking your presence in AI Overviews
Top SEO Companies in 2026
Finding the right SEO agency in 2026 can feel like sorting through endless options, especially if you’re not familiar with the technical side of digital marketing. Yet SEO is what makes your business visible when
How Car Dealerships Can Use Local SEO to Capture Ready-to-Buy Customers
Most car buyers begin their journey online, often typing searches like “car dealerships near me” or “best used trucks in [city].” Many of these searchers already know what they want and are simply looking for
Why Local SEO Is Thriving in an AI-First Search Era
Many businesses are finding it increasingly difficult to maintain their online visibility. Search algorithms powered by AI now interpret context, user intent, and behavior in ways that traditional SEO can’t match. Those who rely solely
How Local SEO Drives Foot Traffic for Independent Restaurants
Running an independent restaurant often comes with unique challenges. Limited budgets, fierce competition from chains, and a constant need for visibility can make it hard to stand out in a crowded market. Many restaurant owners
Building Brand Visibility in the Age of Generative Search: How to Be Seen and Cited
Your brand is invisible. Not because your website lacks content or your SEO is broken, but because AI search engines are rewriting the rules of discovery. Google’s Search Generative Experience, ChatGPT, and Perplexity now provide
The Secret to Making AI Content Indistinguishable from Human Writing
AI-generated content has flooded the internet, and algorithms have learned to spot it instantly. Your carefully crafted blog posts get flagged, your rankings drop, and your audience disengages because they sense something feels off about
Top Web Design Companies in 2025
Have you ever wondered what really makes a website stand out in today’s crowded online space? It’s no longer just about having a polished design. The right site builds trust, guides customers smoothly, and turns
Leveraging Social Media Marketing for Brand Growth and Engagement
Standing out on social media is becoming increasingly complex. Competition is high, content is produced at a rapid pace, and algorithms constantly shift what users see. Many brands post regularly but struggle to gain the
The Rise of Schema Markup: Why It Matters Even More Today
If you’ve ever wondered how to get your business to stand out in Google search results, schema markup might be the missing piece. It’s not just for developers or big tech companies anymore; today, it’s
How to Ask for Google Reviews (Without Sounding Desperate)
If you’ve ever hesitated to ask for a Google review, it’s probably because it feels like asking for a favor. But here’s the thing: reviews do more than stroke your ego; they directly influence how