4.9 stars out of 1400+ reviews
+312% AI Visibility Score
Increased from 16 to 66
176 Relevant AI Prompts Indexed
Unique service-related queries
3.8x Topical Authority Growth
Increase across commercial laundry and repair topics
+57% Organic Lead Growth
Quarter-over-quarter-improvement
Despite a strong reputation, the company struggled to rank in both traditional and AI-driven searches. Competitors with lower authority often appeared first for high-value prompts such as “commercial washer repair near me” or “industrial laundry equipment service providers.”
The brand’s dependence on paid listings limited lead volume and profitability.
The strategy focused on aligning ACE Laundry’s web presence with AI search behavior:
Structured Schema Deployment
Implemented LocalBusiness, Service, and FAQ schema across 70+ pages to help AI systems understand ACE’s coverage area and offerings.
Content Cluster Development
Created detailed service clusters for commercial washer repair, dryer maintenance, and equipment sales with conversational headings and natural-language copy to match AI intent.
Entity Reinforcement
Linked brand mentions with manufacturers, parts suppliers, and geographic zones to strengthen contextual signals for generative engines.
Citation & Digital PR
Built authority through niche facility-management publications and local business profiles.
An FAQ framework was introduced to answer long-tail queries such as “how often should hotel laundry equipment be serviced?” and “who repairs commercial washers in Los Angeles?”
Internal links were optimized around intent, while visual content (before/after equipment photos, maintenance guides) was annotated for image-based AI retrieval.
The company is now referenced in AI responses for key prompts including:
– Operations Manager, ACE Laundry
AI Prompt Coverage
ACE Laundry captured 176 relevant AI prompts and saw a 57% lift in organic leads quarter-over-quarter.
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Traffic Growth
Website traffic from non-branded queries rose 49%, while local map impressions doubled.
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AI Platform Visibility
The brand’s content is now surfaced by ChatGPT, Perplexity, and Google’s AI-Overview modules for commercial-service searches.
The engagement reduced paid-ad dependency and produced a sustainable, inbound lead pipeline.
ACE Laundry now ranks within AI search results ahead of national competitors, demonstrating how localized schema and entity alignment can outperform larger budgets.
CHALLENGE
Heavy paid-ad dependency and low organic visibility
SOLUTION
GEO optimization + technical SEO to boost authority
RESULTS
Reduced ad spend and steady inbound lead pipeline
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