Mark Fagar
I am a seasoned WordPress Designer / Developer based in Manila with eight years of experience. I develop and design websites that enable businesses to mine their untapped potentials to be more profitable. I put a premium on designing websites that meet clients’ goals and convert results. I work closely with the client, develop wireframes, and turn ideas into interactive, responsive, data-driven websites.
What I like most about my role
What I like the most about The Ad Firm is its stability. After working with several agencies in the past, The Ad Firm has proven to be the best. Being part of the team for more than two years, The Ad Firm has continuously kept me out of my comfort zone, leading to career growth.
Past Work Experience
Prior to working with The Ad Firm, Mark worked with several agencies across the U.S.
Hobbies outside work
I am a die-hard boxing fan. If I’m not working, you can see me train at my local gym.
Articles Written by Mark Fagar
The Content Marketing Mistake Costing You Traffic
Publishing more content does not automatically lead to more traffic. The real problem is often a lack of firsthand knowledge, useful insights, and information that actually helps the intended audience. That is why a strong
Local Citations 101: A Simple SEO Guide
Local citations are online mentions of your business that typically include key details such as its name, address, phone number, and website. Keeping these details accurate and consistent across relevant platforms can help search engines
Structured Data: Helping AI Understand Your Website
Structured data gives search engines machine-readable information about the content and meaning of your website. By adding relevant Schema.org markup to your pages, you can provide clearer context about your business, services, products, articles, and
How to Get Your Business Mentioned by AI Chatbots
To get your business mentioned by AI chatbots, give AI systems clear, reliable information about your company, expertise, products, and services. Strong website content, consistent brand information, credible third-party mentions, and a well-structured website help
How to Turn Old, Forgotten Blog Posts Into a Lead-Generating Asset
Publishing a blog post shouldn’t mark the end of its value. Over time, many articles lose traffic, contain outdated information, or become buried beneath newer content, even though they still have the potential to attract
Diagnosing Local SEO Ranking Drops After Algorithm Updates
Your rankings dropped, your phone is quieter, and your Google Business Profile no longer holds the same Map Pack position. Before you change titles, rebuild pages, or rewrite your profile, you need to know what
Building Service Pages That Strengthen Local SEO Across Multiple Cities
Scaling city pages for local SEO is more challenging than it seems. While it’s easy to create multiple pages for different cities, making sure they rank effectively is a different story. Many businesses fail by
Aligning Site Speed and UX Signals With GEO Performance Factors
AI Overviews and generative search results have changed what online visibility means in 2026. Your pages no longer compete only for rankings. They also compete for citations inside AI-generated answers, where search engines prioritize pages
AI Bots Are Already Crawling Your Website. Is Your Technical Setup Ready for What They Find?
Right now, bots from OpenAI, Anthropic, Google, ByteDance, and a dozen other AI companies are crawling websites across the internet, reading content, and using it to train models, generate answers, and decide which sources to
The Migration Hangover: Why Traffic Drops After a Site Move and How to Avoid the 90-Day Slump
A site migration is one of the highest-risk events in SEO. It does not matter whether you are moving to a new domain, switching platforms, or restructuring your URL architecture. Every change made during a
Why Web Design and SEO Can No Longer Be Separate Projects
Web design and SEO can no longer be separate projects because your website needs to look good, function well, and rank from the start. If you design first and bring in SEO later, you risk
Measuring GEO Impact When Clicks Decline but AI SEO Visibility Increases
Organizations relying on organic search are facing a measurement paradox. Click-through rates are declining, yet brand visibility within AI-generated responses continues to expand. Traditional analytics dashboards are not equipped to reconcile this divergence. Understanding this