Sophia Ochoa
Having an in-depth understanding of each client’s needs and fostering relationships with them to provide exceptional customer support. My main objectives include overall customer satisfaction, maintaining loyalty, and overall achieving client goals.
What I like most about my role
Helping clients achieve their desired outcomes with our tools and support as well as building long-term client relationships.
Past Work Experience
3 years in Marketing, PR, Social Media, and Review Management.
Hobbies outside work
I frequent the beach and travel whenever I can. I read and listen to music every day when I’m not working. I enjoy attending concerts and seeing my favorite artists live. I’m a big foodie, and I eat everything, but burritos will always have a special place in my heart.
Articles Written by Sophia Ochoa
Facebook Ads Optimization Tips You Should Try for Better Conversions
Running ads but not seeing the results you hoped for? Many business owners face the same struggle: spending money on campaigns that don’t generate enough leads or sales. One effective strategy is Facebook advertising, which
How to Structure a Winning PPC Campaign From Scratch
Running ads on your own can feel tricky; you set a budget, choose some keywords, and then wonder if you did it right. Usually, this is the moment when many business owners ask themselves, “What
Click-to-Call and Contact Buttons: Best Practices to Turn Mobile Visitors into Customers
Your mobile visitors are often moments away from becoming customers. They’re on your site, they’re interested, but then… they just leave. Why? More often than not, it’s not a traffic problem; it’s that the very
Social Media Ad Fatigue: How to Combat It With Smarter Creative
If your social media ads used to get clicks but now feel invisible, you’re likely running into ad fatigue. It’s when your audience has seen your creative one too many times, and they’ve stopped paying
How to Set Up and Verify Your Google Business Profile (Step-by-Step Guide)
If your business isn’t showing up on Google Maps or local search results, you’re likely missing out on potential customers. Many businesses still overlook one of the most essential tools in local visibility: Google Business
The Best Times to Post on Each Social Media Platform in 2025
When’s the best time to post on social media in 2025? If you’ve been guessing or relying on outdated advice, it’s time to reset. Random posting is no longer effective, especially with platforms constantly changing
How to Repurpose Blog Content for Social Media Without Being Boring
Your blog is full of valuable content, but if all you’re doing is posting links, you’re missing out. This guide breaks down how to turn one blog post into weeks of engaging, platform-ready content. If
Short-Form Storytelling: Winning with TikTok & Instagram Reels
Creating content takes time, energy, and creativity, but too often, the results fail to deliver. Low views, zero engagement, and little to no impact can make even your best ideas feel like a waste of
Omnichannel Marketing: Integrating Your Email, SMS, and Social Strategies
Consistency matters across marketing channels. When your emails feel out of sync with your social media or your SMS promotions seem disconnected, you risk losing momentum, trust, and potential conversions. This lack of cohesion not
How Brands Leverage Influencer Partnerships in 2025
Many brands today are hitting a wall with their digital marketing. Paid ads feel intrusive, organic reach keeps dropping, and customer attention spans continue to shrink. Add to that the looming challenge of content decay
Threads vs. X: The New Platform Power Move Every Brand Needs
When Meta launched Threads in July 2023, the digital marketing world took notice — and for good reason. In just five days, it pulled in over 100 million users. By the end of 2024, that
Bluesky: How Brands are Leveraging the Brand-New X Alternative
Social media platforms are evolving, and with this evolution come new opportunities for brands to connect with their audiences. One of the most exciting new players is Bluesky, a platform designed to challenge traditional algorithms