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The internet and the industries attached to it can change quickly. That’s certainly the case with digital marketing. A study conducted by Adobe shows that more than 75% of marketers believe that their industry has changed so much in the past two years. In fact, they believe that the changes that happened in that short time span […]
When it comes to AdWords, there are definitely many features that we all can enjoy. Among these features, for sure we have a couple of favorite ones we like to utilize. It is quite common among PPC practitioners to pick favorites among reports and features because we also have our personal preferences in developing and […]
Data is very important when it comes to digital marketing because it will help you understand how people interact with your site, whatever type of website you may have. Google analytic already provides most of the insight you will need for your business but it is not without limitations if used by itself. When it […]
Google has just announced a major update to the Google Trends tool that will improve the way you search for keywords. Google Trends allows you to see the latest trends, data, and visualizations on Google. Google Trends shows how often a particular search-term is entered relative to the total search-volume across various regions of the […]
In case you haven’t heard yet, Google has confirmed of their “Broad Core Algorithm Update” this past Wednesday, August 1st. If you’ve noticed a shift in your keyword rankings in the past few days, this new update may be the reason why. Many people have seen their websites either jump or dip on the SERPs […]
We all want people to visit our website and get to know what you have to offer. Of course we don’t want all of our visitors to immediately leave after just checking out one page. Not only does it hurt our website in the short term and long term, it’s demoralizing as a company to […]
Medical SEO at its core is the practice of utilizing search engine optimization to rank medical sites accurately so that patients can find the best, most relevant information for their search query.
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