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Category: Conversion Rate Optimization (CRO)

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Text: Image with the text 'Building a Successful Email List: Strategies for Growing Your Subscriber Base', highlighted by The Ad Firm, a digital marketing agency
Conversion Rate Optimization (CRO)

Building a Successful Email List: Strategies for Growing Your Subscriber Base

Anyone running a business online knows that email marketing can be one of your most reliable tools. It’s not just about sending emails; it’s about building relationships. A strong email list can be your ticket to better customer engagement and, ultimately, higher sales. In this guide, we’ll go through everything you need to know to not only build an email

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June 24, 2024
7 Common Website Design Features That Hurt Conversions
Conversion Rate Optimization (CRO)

7 Common Website Design Features That Hurt Conversions

Effective web design is a blend of art and strategy, where visual appeal meets user experience. A proficient website design company recognizes this and goes beyond surface-level aesthetics. It delves into design elements that significantly impact user behavior and conversion rates. Here, we explore the essential design aspects that must be applied to ensure attraction and effective conversion optimization. 1.

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January 2, 2024
Conversion Rate Optimization (CRO)

How to Successfully Gain Conversion

Some entrepreneurs believe that your traffic rate equates your conversion rate, but it is not always true. Your traffic rate is mostly based on how good your content is. Conversion rate on the other hand, is how you communicate with your readers into buying your product. And for this article, we’re going to give you tips on how you can

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March 22, 2019
Conversion Rate Optimization (CRO)

Boosting A Business’ Booking and Conversion Through Google Posts

All these time, you might be taking Google Posts for granted, not knowing its full potential to meet your brand goals. You might have already come across Google Posts, especially if you’ve been trying to optimize your business locally. Google Posts is a feature of Google Business Profile, and not a lot of business owners know how fascinating it can

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March 20, 2019
How to Perform an On-page SEO Audit
Conversion Rate Optimization (CRO)

How to Perform an On-page SEO Audit

Search optimization strategies rely on accurate insights derived from comprehensive on-page SEO audits. Auditing becomes an invaluable asset for any brand as these insights inform

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July 15, 2024
Image Alt Text: Image with the text 'Best E-Commerce Platforms for 2024’', highlighted by The Ad Firm, a digital marketing agency.
Conversion Rate Optimization (CRO)

Best E-commerce Platforms for 2024

When embarking on an online business venture, selecting the right e-commerce platform is crucial. It’s a decision that impacts not only the initial setup of

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June 25, 2024
Image with text reading 'Effective CTAs in Email Marketing', highlighted by The Ad Firm, a digital marketing agency.
Conversion Rate Optimization (CRO)

Effective CTAs in Email Marketing

Email marketing remains a powerhouse in digital communication, driving both customer engagement and conversions. At the heart of this success are the Calls to Action

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June 20, 2024
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