Your local SEO is working. Rankings are up. The map pack shows your business. Traffic is climbing month over month. Then you check your leads, and the numbers do not
Search authorities used to live in one place. Google ranked pages, businesses earned links, and the link profile either helped or hurt the rankings. That model still works, but it
Google’s March 2026 Core Update rolled out from March 27 through April 8, 2026, lasting 12 days. It affected more than 55% of websites and roughly 80% of top-ranked results,
Search is no longer only about ranking pages. It is about becoming the cited answer inside ChatGPT, Gemini, Perplexity, and other AI-driven search tools. Your team may already have strong
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